Fascination Advantage®

Don’t change who you are. Become more of who you are.

Are you suffering from imposter syndrome, not knowing how to impress others, or lacking confidence in yourself?

Do you want to discover your hidden talents, your highest worth, and your unrealized potential in just 5 minutes?

The Fascinate System is a science-based assessment tool that will help you discover how you can differentiate yourself from others.

The Fascinate System™ gives you insight into how the world sees you, helping you discover your Uniqueness and the distinct advantages that will give you confidence when you communicate with others. And when you are confident, you build better relationships with clients, colleagues, family and friends.

So take the Fascinate Test to become the best, most confident version of yourself.

Elite teams aren’t built similarities, but on the synergy of diverse talents and perspectives.

The Fascinate System™ maps out your team’s talents and differences, providing valuable insights you simply can’t get anywhere else. It clearly shows you how each team member’s unique traits can boost team success and how to turn individual differences into assets, fostering a team environment where everyone can excel.

Other tests diagnose.
We inspire.

Other tests give you a psychological evaluation. We give you tools to impress and influence.

We combine proprietary Kelton Research Study results with data from over one million professionals to reveal who you are at your highest and best and to show you why different is better than better.

Make more impressive first impressions.

When you know exactly how others see you, you are more likely to win the client, close the deal, earn a standing ovation, build your following, grow your business, have more freedom, aim higher, accomplish more and over-deliver.

What are Fascination Advantages?

Your Fascination Advantages are what make you different and most valuable. Think of them like your natural superpowers. Communicating using these Advantages makes you more influential, persuasive, and successful.

All Archetypes are ASPIRATIONAL and show what is best about each person’s communication style, so they can communicate at their highest value.

The Fascinate System

Over a Decade of Studies

Over the past decade, we’ve measured over a million professionals, from leadership teams at Fortune 100 companies, to skyrocketing startups, to billionaire entrepreneurs around the world

1M+ Professionals

Drawing upon our unprecedented data, we can distill a company’s culture: What they value internally, how they should brand themselves, even their teams’ insecurities and blind spots.

Published in 22 languages

Instead of focusing on strengths and weaknesses, the Fascinate System helps you identify what you’re already doing right.

You’re 28 questions away from discovering how you are most likely to impress and influence.

The Fascinate Test takes only five minutes to complete, it’s easy to understand, and will produce tangible descriptive results such as “The Artisan,” “The Catalyst” or “The Secret Weapon.” The assessment is based on branding, not psychology, and interprets your actions and preferences through the eyes of others.

Fascinate Certified Advisor, Hilda Gan, will help you interpret the 16-page assessment report so you can use it to your advantage in the following ways:

  • Career Development

  • Building Confidence

  • Personal Branding

  • Management and Leadership Development

  • Coaching and Mentoring Others

See what others are saying

“This was so valuable to me in understanding my individual advantages and how to leverage them. Also, I gained so much value related to how I appear to others which has been a bit of a puzzle for me. Your candid and open approach is very appreciated, and I learned a great deal which will serve me well in my journey towards business success.”

— Malcolm Gurley, President MG BPI Inc.

“Using Fascination Advantage®, this program helped me better understand my communication style and as a result, how others see me. It also provided insight into the communication style of others… useful to have when working and seeking to connect with, and understanding or persuading others. This program is fascinating (no pun intended!) and left me wanting to learn more.”

— Len Bates

“The quiz felt so quick that I didn't think it would be as accurate as it was. It more so articulated what I thought others perceived of me at my best (a nice confidence booster) and I found the insight about my dormant advantage Prestige — very helpful!”

— May Dong

Pricing and Options

Report

  • 16-page comprehensive report



  • Join over one million professionals in taking The Fascinate Test® and discover your value and how you differentiate yourself from others. It will help you grow your personal brand. After completing this 5-minute science-based assessment tool, you will receive the 16-page comprehensive report that identifies how the world sees you. It includes analytics of your scores and results, written and video explanations of your scores, and how it compares to the average participant.

$105 ($114 Value CDN)
*Special discounted pricing!

Report & Interpretation

  • 16-page comprehensive report

    45-minute consultation call with Fascinate Certified Advisor (FCA) Hilda Gan

  • The 16-page report gives you insights and objectively validates how others see you — but the report is only the beginning. Sit down for a 1:1 session with Fascinate Certified Advisor, Hilda Gan, for a personalized interpretation on how to apply your unique advantages to your professional and personal life.

    This session will help you gain confidence in who you are and how you present the best version of yourself. When you show up confidently, you develop better connections and build trusting relationships with those around you.

$375 ($500 Value CDN)
*Special discounted pricing!

Report, Interpretation & Coaching

  • 16-page comprehensive report

    45-minute consultation call with Fascinate Certified Advisor (FCA) Hilda Gan

    Five (1-on-1) one-hour coaching sessions

  • Through these five (1-on-1) one-hour coaching sessions, we will work together to:

    • Gain deeper insights into your fascination advantages.
    • Help you uncover and embrace your Uniqueness.
    • Build your Anthem, your personal brand that will impress others when you meet or network.
    • Learn how these strengths can become disadvantages when stressed (double trouble).
    • Gain tips and strategies on recognizing and managing your double trouble.
    • Improve your relationships with others who may be different.

    Work closely with Fascination Certified Advisor Hilda Gan, and the co-founder of a Best Workplaces in Canada® business. She has worked with, mentored and coached executives, business owners, leaders and rising professionals to REVUP their Potential.

$2500 ($3500 Value CDN)
*Special discounted pricing!

FAQs

  • This test is based on branding, not psychology.

    It interprets your actions and preferences through the eyes of others. Over 10 years of research, spanning fields of study from neurology to biological anthropology, went into the making of this 28-question test.

    It identifies your personality's most fascinating communication Advantages.

  • Other tests diagnose. The Fascinate Test® inspires. Other tools give you a psychological evaluation. The Fascinate Test® is based on branding. It gives you the tools to impress and influence. It is based on a proprietary Kelton Research Study with data from over one million professionals to reveal your highest and best self and to show you why different is better than better.

  • Your Fascination Advantages are what make you different and most valuable.

    Think of them like your natural superpowers. When you communicate using these Advantages, you become more influential, more persuasive, and more successful.

  • The Fascinate Test was created by New York Times best-selling author and world-class branding expert, Sally Hogshead.

    Sally created the Fascinate System after working as a copywriter and creative director for the world's most loved brands--including Nike, Coca Cola, Mini Cooper, and Godiva.

    To learn more about How to Fascinate® discovered by Sally Hogshead, click here.

“Different is Better Than Better”

— Sally Hogshead, CEO How to Fascinate